We stumbled upon this article by accident and much to our delight. Getting love from the folks at ESPN was the last thing we expected, and getting love twice within a few months was pretty awesome. The dudes at ESPN obviously know whats up and we must be doing something right. What we lack in money and connections, we make up with our passion and drive and it’s nice to see others recognize this.
Big thanks to the guys at ESPN for shining some light on us!
We were super stoked when the writers for ESPN.com contacted us for a story. We provided them with a grip of unseen photos and some very detailed answers to a list of questions about what we are about and why we do what we do. They decided to start the new year off proper by running our story on the first day of 2012.
While the photos did not make it into the story (??) and many details were left out of the responses, we were pumped to have a story ran on such a major media outlet. Editing is necessary… especially when someone like me is rambling on and on about this obscure activity that is foreign to most people (powsurfing)… but it’s a bummer when points get missed or lines are used out of context. Journalism is a double edged sword.. Things can get pretty twisted around and the readers of these stories don’t realize this.
The response to our product, the films, and powsurfing in general has been overwhelmingly positive and it feels good to know that we are spreading stoke and opening minds in the world of snow sports. The few negative reactions we have seen are mostly due to misunderstandings. Dealing with the media is a funny thing.
The solstice usually comes on the 21st of December but this year it fell on the 22nd. I was delighted by this news because I had to work the day of the 21st and I wanted to celebrate properly. Mother nature dropped 7 inches of the lightest and driest cold smoke she had to offer and served that up sunny skies and cold temps. Perfect timing for an epic celebration.
We keep getting holiday e-cards sent to me from anyone and everyone… so we hopped on the bandwagon and made a quick little e-card from today’s session.
It has been nearly a month since a significant snowfall and this seems to be the case across much of the US. So the conditions are still low tide and the spots with good coverage and no old tracks are difficult to find but luckily we know just where to find them.
The attitude across the country seems pretty bummed on the conditions but honestly I have been enjoying the hell out of it. Logged at least 20 good powder days so far and I have only felt the need to strap in once. Until the big lines fill in.. I just don’t see any reason to snowboard.
These early season conditions are a big part of what spawned Powdersurfing in the first place. Being able to take advantage of the smaller features and maximizing the fun and the challenge keeps things interesting and fresh. This is just one of the many advantages of Powdersurfing. If you are not enjoying the season so far, you should probably consider investing in a Grassroots Powdersurfer. It will change your life.
has spent over a decade working to bring you the highest quality and most versatile powsurfers on the planet. Our vision is unique and our passion is unmatched. Whether you want to push the limits of binding free riding or you just want to go for a cruise, we shape a board just for you.