Tag Archive for: grassroots powdersurfing

Herald Journal Article on Grassroots Powsurfing Cover Page

Reading the title of this article I was a little estranged. “Local business owner creates extreme sport” seemed like a pretty big claim.  It’s a stretch to put a finger on who “created” powsurfing, or the act of sliding sideways down mountains on boards free from bindings and ropes.  It’s kind of like saying someone invented playing catch, or was the first person to run or skip.  The concept and practice of binding-free snow sliding dates back centuries at the least.  What we at Grassroots have done is create a tool (or toy) to encourage and enable riders to take this form of snow sliding to new levels, incorporating contemporary skate style and more of a true surf style than what we had seen in the past.  We felt that if you were going to ride a bindingless board then it should be a board designed specifically for that task (rather than throwing a pad on a snowboard that is designed and built to be ridden with bindings) and you may as well be able to take full advantage of not having a board strapped onto your feet.  Spin it, flip it, ollie it,.. make the most out of your ride to the bottom.  If that’s what constitutes the creation of a new extreme sport then I guess we’ll wear that hat with pride.

Here’s a link to the article.   http://www.usustatesman.com/local-business-owner-creates-extreme-sport-1.2808749#.USaN5Y5EAso 

 

Globe and Mail Article on Grassroots Powsurfing

Super hyped on getting the call from The Globe & Mail; Canada’s National newspaper.  They had seen the films and heard of this thing called “powsurfing”, and they wanted to know more.  So we dished the beta and donated some photos for the cause. The article included a couple of other companies perspectives and quotes. (powsurfing is sooo hot right now! (sarcasm…well sort of)) Interesting to see how many people are quickly hopping on the bandwagon. It serves as a testament to how much fun this powsurfing thing really is. It was funny to see some people comment on the article and say “that’s just noboarding”, while others could see the clear distinction and difference. The people who get it, obviously get it.. and those who don’t probably never will.

Nice article and an awesome opportunity to give the masses a glimpse into what it is we love to do.  Pretty rad that it came out on the winter solstice as well!

Below is the link to the article online:

Check it  POWDER PLAY – GLOBE AND MAIL December 21st 2012

Boom! Grassroots on the front page of Canada’s National Newspaper

Bryan Iguchi is one of many Jackson Hole locals that are on the Grassroots program.  Good things to come in the future! Stay tuned.

Here’s a little blurb from iguchiblog.com

http://www.iguchiblog.com/2012/10/grassroots-powdersurfing/

Methodmag.com did us the honor of sharing our teaser for the Powsurf Chronicles.  It’s refreshing when the more legit outlets see our stuff and recognize out-right what separates what we do from the “noboarding” movement.  No training wheels here… “This Shit is as real as it gets, kids”….. we couldn’t have said it better ourselves.

Stoked to see a write-up from the guys at Whitelines.com

Thanks for the kind words!

http://whitelines.mpora.com/videos/teasers/the-powsurf-chronicles-trailer-kickflips-snow-reality.html